Tuesday, February 25, 2020
Film Industry Blog 5, Question 1 (March 3rd)
Compare the top box office hits from last weekend, last year (2019), and
the previous year (2018). Describe two trends that you see in the data. Which
studios/companies were most successful in capitalizing on these trends? And do
you see these trends continuing in the next 3 – 5 years? Limit: 7 responses
Film Industry Blog 5, Question 2 (March 3rd)
How have the streaming wars impacted the film industry? What does the
increased competition from streamers mean for filmmakers? And what does it mean
for audiences? Limit: 7 responses
Film Industry Blog 5, Question 3 (March 3rd)
Hollywood has started to take steps to address critiques over its lack
of diversity, particularly in the areas of race and gender. What else, if
anything, needs to be done to make the film industry (behind the scenes) and
its products (movies) more representative of its audience? Limit: 7 responses
Friday, February 14, 2020
Lifestyle & Niche Media Blog 4, Question 1
What is the appeal of lifestyle and
niche cable TV networks and/or programming? How are these networks/programs
managing to remain viable in the SVOD era? Limit: 7 responses
Lifestyle & Niche Media Blog 4, Question 2
How are magazines adapting to their
audiences? What are some of the strengths of magazines and what are some of the
challenges facing the magazine industry today? Limit: 7 responses
Lifestyle & Niche Media Blog 4, Question 3
How are brands and advertisers using
social media influencers to target audiences? What are the pluses and minuses
of using Instagram stars and YouTubers to promote products?
Limit: 7 responses
Tuesday, February 4, 2020
TV Industry Blog 3, Question 1 (Feb. 11th)
What are some of the things linear
broadcasting and cable networks are doing to attract and keep viewers? How have
these efforts helped them compete with SVOD services? In 3 – 5 years, what do
you expect the TV industry to look like and what role will broadcast/cable/streaming
play? Limit: 11 responses
TV Industry Blog 3, Question 2 (Feb. 11th)
Some critics have labeled the last few
years the “Platinum Era of Scripted Television.” But are we reaching a “peak,”
as some researchers argue, or will this surge of creativity continue? And can
the marketplace sustain the growing amount of TV content, particularly as the
content is spread over multiple outlets, including streaming services?
Limit:
11 responses
Subscribe to:
Posts (Atom)